Overview
Clari is an AI-driven revenue platform that centralizes data from CRM, emails, calls, and engagement tools to give a single, real-time view of pipeline and forecast. It helps CROs, RevOps, and sales leaders run revenue more predictably by highlighting deal risk, forecasting outcomes, and orchestrating actions across the revenue team.
Pricing
Core Forecasting & Pipeline
- Clari Core (forecasting and pipeline) typically costs around 100–125 USD per user per month on annual contracts.
- This unlocks roll-up forecasting, pipeline inspection, and core analytics for sales managers, RevOps, and leadership.
Copilot (Conversation Intelligence) & Groove (Engagement)
- Clari Copilot (conversation intelligence, formerly Wingman) is usually 60–110 USD per user per month depending on tier (Growth, Accelerator, Enterprise).
- Groove-based sales engagement capabilities are often bundled in higher packages or priced roughly 50–80 USD per user per month as an add-on.
Total Cost Reality
- Real-world total cost frequently reaches 200–310+ USD per user per month once required modules and implementation fees are included.
- For 100 users, 3-year contracts often land in the 360,000–450,000 USD license range plus 45,000–75,000 USD implementation and additional training/maintenance.
Key Features
- Forecasting AI – Predicts revenue at rep, team, region, and company level, providing roll-ups and scenario planning.
- Pipeline inspection & deal risk – Shows deal changes over time, highlights stuck or under-engaged opportunities, and surfaces risk alerts.
- Revenue Context™ & AI agents – New AI agents operate on top of Clari’s “Revenue Context” data model built from trillions of dollars in pipeline, guiding actions and automation.
- Account engagement insights – Visualizes multithreading, stakeholder coverage, and engagement patterns across accounts.research.
- Copilot & Groove integrations – Conversation intelligence (Copilot) and sales engagement (Groove) integrated into the platform for end-to-end revenue workflows.research.
Best Use Cases
- Enterprise forecasting & RevOps – Large B2B organizations needing accurate forecasts, risk visibility, and audit trails.research.contrary+2
- Complex, multi-stage deals – Enterprise sales cycles where deal slippage, multi-threading, and stakeholder mapping are critical.
- Cross-functional revenue teams – Aligning sales, marketing, CS, and finance around one revenue truth.
- Board- and investor-level reporting – Reliable, defensible forecasts and pipeline narratives for executive stakeholders.
- AI-assisted revenue operations – Using AI agents to suggest actions, call out risks, and standardize best practices across teams.
Pros
- ✅ True revenue orchestration – Goes beyond point tools to unify forecasting, pipeline, engagement, and conversation data in one platform.research.
- ✅ Powerful AI & data model – Revenue Context built from over 4–5 trillion USD of managed pipeline enables strong predictions and insights.
- ✅ Enterprise-proven – Used by large companies like Adobe, Workday, Zoom, and Cisco to run global revenue operations.
- ✅ Rich ecosystem – Integrates with major CRMs, engagement tools, and enablement platforms for a comprehensive RevOps stack.
Cons
- ❌ High per-user and platform costs – 200–310+ USD per user per month all-in is out of reach for many smaller teams.
- ❌ Complex deployment – Requires significant implementation, change management, and RevOps maturity to realize full value.
- ❌ Leadership-heavy orientation – Strong focus on leadership views can create a gap for individual reps if not paired with good enablement.
Official Website
Clari – Official website and Revenue Orchestration Platform: https://www.clari.com
Release Date: 2013
Last Updated: December 2025