Overview
Power BI Copilot is a generative AI assistant embedded in Power BI that lets users describe the reports, measures, and insights they want in natural language. It can generate visuals, write and explain DAX, summarize dashboards, and suggest follow-up questions, lowering the barrier to advanced BI work.
Pricing
Included with Power BI Premium / Fabric
- Copilot features are available for tenants with Power BI Premium capacities or Microsoft Fabric licenses (F-SKUs) that meet the AI eligibility requirements.
- There is no separate Copilot license; usage is tied to your existing Power BI/Fabric capacity, region, and admin settings.
Power BI Pro & Premium Costs
- Power BI Pro is around 10 USD per user per month, required for collaboration and sharing.
- Premium per user (PPU) is about 20 USD per user per month, while Premium per capacity (P SKUs) start in the thousands of USD per month.
Fabric & Enterprise Bundles
- Microsoft Fabric SKUs (F64 and above) include Power BI workloads and unlock Copilot features across data engineering, science, and BI.
- Enterprise customers typically bundle Power BI Copilot as part of broader Microsoft 365, Azure, and Fabric contracts.
Key Features
- Natural language report creation – Describe the data and insights you want, and Copilot generates report pages and visuals.
- DAX & model assistance – Suggests, writes, and explains DAX measures and calculations, helping non-experts build complex logic.
- Narrative summaries & Q&A – Produces written narratives of dashboards and enables conversational Q&A over your datasets.
- Data prep & transformation help – Assists in shaping data in Power Query and modeling steps with AI-generated suggestions.
- Governed enterprise AI – Respects Power BI and Microsoft 365 permissions, tenant policies, and compliance boundaries.
Best Use Cases
- Self-service BI for business users – Enable non-technical users to build and explore reports without deep DAX or modeling skills.
- Analyst productivity – Speed up DAX creation, report prototyping, and documentation for BI developers.
- Executive dashboards & summaries – Generate narrative explanations and highlight key trends from complex reports.
- Fabric-centric data stacks – Organizations standardizing on Microsoft Fabric for end-to-end analytics.
- Microsoft 365 environments – Enterprises already invested in Power BI, Azure AD, and M365 security and governance.
Pros
- ✅ Native to Power BI & Fabric – No extra product to manage; works directly in existing BI workflows and security context.
- ✅ Great for DAX & report generation – Removes friction for one of the hardest parts of Power BI (writing and debugging DAX).
- ✅ Included in existing capacity – No standalone Copilot fee; value is additive if you already pay for Premium or Fabric.
- ✅ Enterprise-grade governance – Benefits from Microsoft’s compliance, permissions, and admin controls.
Cons
- ❌ Requires Premium/Fabric eligibility – Many smaller tenants on Pro-only may not have access to Copilot features.
- ❌ Quality depends on data modeling – Poor models or messy semantic layers limit AI effectiveness.
- ❌ Still evolving – Some Copilot features are in preview or limited regions, with capabilities maturing over time.
Official Website
Power BI Copilot – Docs and product pages via: https://learn.microsoft.com/power-bi and Microsoft Fabric resources.
Release Date: Initial Copilot previews in Power BI and Fabric announced in 2023; broad rollouts during 2024–2025.
Last Updated: December 2025
